As temperatures drop, fashion houses embark on creating collections that resonate with the essence of the season while meeting evolving consumer preferences. PLM plays a pivotal role throughout the product life cycle, from ideation to production and launch, streamlining every phase of managing winter fashion changes.

Conceptualising Designs Seamlessly:

The journey of a winter fashion collection begins long before the snowflakes fall. PLM software acts as a catalyst during the conceptualisation phase, providing a collaborative platform for designers to brainstorm and visualise their ideas.

This streamlined approach, from initial sketches to digital renderings, fosters innovation and accelerates the creative process.

Efficient Material Selection and Sourcing:

Selecting the right materials is crucial in defining the essence of winter fashion. PLM simplifies material selection and sourcing by facilitating effective communication with suppliers, tracking material samples, and ensuring compliance with quality and sustainability standards.

According to the Interline PLM Report ‘Approximately 65% of fashion consumers care about the environment and would buy more sustainable clothing even if they are more expensive in comparison to the more commonly used material’. This efficient process helps fashion brands stay true to their vision while meeting consumer demands.

Precise Design Development and Prototyping:

PLM facilitates a smooth transition from conceptual designs to tangible prototypes. It organises design development into systematic phases, documenting each iteration. This structured approach enables efficient decision-making, reduces lead times, and ensures the accuracy of final prototypes.